Wed Jul 15, 2009 6:06 pm EDT
One of the Internet's favored sons, Dan Shanoff, now of the Sporting News, has taken the fever and fervor surrounding Florida's sainted starting quarterback to its logical (if faintly horrifying) conclusion with the launch of TIMTEBLOG: The Tim Tebow Blog.
This is no joke. Dan's been quietly posting there for close to a year in anticipation of the 'official' launch. And though the Tennessee fan in me loathes the Florida Gators with every fiber of my shiny black heart, I have to admit -- if there were ever a player whose very existence commands the kind of attention that would make this sort of undertaking a viable business proposition, Tebow's it. The media theory behind the site is pretty interesting:
Everyone has heard of the growth of “hyper-local” blogs dedicated to covering very specific geographic areas. This is an experiment in “hyper-topical” blogging – one very specific (if well-known) topic – covered comprehensively. If successful, it could be a template for more “hyper-topical” blogs.
How to measure success of that experiment? First: If this blog’s community and readers are satisfied. But more quantitatively, based on: (1) Audience reach, (2) distribution – including links from other blogs, “passed links” through Twitter and Facebook and accessibility through search – and (3) signals of traction as a self-sustaining business.
The site itself is your standard Shanoff fare, which is to say it's poppin' fresh and reliably entertaining, and that he uses the word THE a lot in ALL CAPS. Taking a cue from highbrow British television, Shanoff's also got a stopping point in mind:
May 3, the day after the 2010 NFL Draft. It will be the end of what will be a two-act drama for Tebow over the next nine months: Act I runs from now until the national championship game – with or without Tebow and the Gators. Act II continues from the end of the college football season until the NFL Draft, where Tebow’s status will be the biggest X-factor of the year.
As hostile as I may be to the subject matter (for the record: very, very hostile), I'm intrigued by the concept of a blog as a self-contained, intentionally finite entity. As for what this means for humanity as a species if this thing succeeds -- well, surely the Tebow Child wouldn't mind if we began leading the animals two by two into some sort of large, boat-like apparatus.
Dr. Saturday is a college football blog edited by Matt Hinton. Email him tips and feedback.

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95 Comments
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GO GATORS!
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Here's hoping some blitzing outside linebacker knocks the Christianity right out of him. He's got little hope for an NFL future and I would never want him spitting clichés in my huddle, nor would I want him around my kids.
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Keep it critical, Holly.
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Go Gators!
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This is football were talking about right? For the record that self righteous "speech" they put a plaque up for was terrible, and nauseates me. I hope somebody breaks his leg this year.
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It seems to me the idea of hyper-topical blogging is more unlikely than likely, when it comes to people. The biographical blog is wildly common already - its auto biographical. Only the ugly bureaucracy of the NCAA keeps every player on your favorite team from having a 'hyper-topical blog' about himself. The rest of celebri-dom already has the twooter and the myspace and so forth...
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I'm almost not surprised by this blog, as ESPN during football season practically already *is* this blog. I can't stand watching Florida games now because the commentators spend the whole time glorifying him like some of new football god. An actual quote from the commentary of a game:
"If you're fortunate enough to spend five minutes or 20 minutes around Tim Tebow, your life is better for it."
Seriously, wtf? The guy is a football player. He's a good football player, but that's all he is. There are also hundreds of other kids who are playing football who are good Christians, have good leadership, are really good people, blah blah but we barely get to even hear about their *football games* let alone their character, to the degree we hear about Tebow every [profane] night on espn. Give it a break, Gators - as long as this sells, they'll keep doing it.
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