The Dagger - NCAAB

They say you can't put a price on history. The owners of Philadelphia's venerable Spectrum would disagree. Comcast-Spectactor, owners of the 76ers and Flyers, attempted to auction off the famous panels of court on which Christian Laettner hit his famous shot over Kentucky in the 1992 NCAA Tournament East Regional final. But when an eBay auction failed to reach a pre-determined minimum, the bidding ended with no winner.

There were nine panels of flooring up for sale that, when assembled, measured out to a 24x12 section of the free throw area from the Laettner miracle. You may have seen this clip once or twice:

Those pieces went up for sale on eBay earlier this month. The starting price was $2,500 and a reserve price was set to ensure that the item went for an amount that Comcast-Spectactor deemed worthy. Embarrassingly though, only one bid was made, and it was for the minimum amount. Thus, the auction closed Thursday with no winner. (The reserve price is unknown, but it was clearly more than $2,500, which is right around the same amount of money that Comcast charges me for cable and Internet every month.)

This auction was probably a failure of marketing and imagination. These are lean economic times, but $2,500 doesn't seem like too much money to own a piece of one of the most famous sporting moments of the last 25 years. Surely there had to be a Duke grad willing to throw down some money on the court, if not to put in his or her own house, then to donate to the school. The University of Maryland, for instance, has a large section of the court from the school's 2002 national title on display at the Comcast Center.

If the Remember the Spectrum group had been able to spread the word a little more about the auction, it might have been more successful. That it took the great eBay hunter, David Arnott (from The Sporting News' First Cuts), until after the bidding was over to find this auction on eBay says a lot about how hard it was to find. 

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10 Comments

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  1. AD
    1. Posted by AD Thu Jun 11, 2009 7:13 pm EDT

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    First, buttholes!
  2. apm74Pitt
    2. Posted by apm74Pitt Thu Jun 11, 2009 7:38 pm EDT

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    Maybe it didn't sell because Laettner's such a douchebag that nobody wanted to touch it.
  3. apm74Pitt
    3. Posted by apm74Pitt Thu Jun 11, 2009 7:43 pm EDT

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    .....nah, there has got to be a few douchebags out there who would buy it. Chase is right, bad marketing. I bet the one bid was from Thomas Hill...... and he's still crying.
  4. speedracer75
    4. Posted by speedracer75 Thu Jun 11, 2009 8:12 pm EDT

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    The person who bid didn't necessarily only bid $2500. If the reserve was $10,000 and the person bid $5000, ebay would still only show the auction as having a bid of $2500 since they don't automatically show what your maximum bid was. Even if a 2nd person would've placed a bid for $3000, then ebay would've shown the 1st bidder as still having the highest bid, but would've only shown a current bid of the next increment above $3000 (probably $3100, but that's just a guess). That still wouldn't reflect his hypothetical maximum bid of $5000.
  5. speedracer75
    5. Posted by speedracer75 Thu Jun 11, 2009 8:14 pm EDT

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    Oh, and if they really wanted to sell it, they should've marketed the auction to Duke alumni...
  6. Towelie
    6. Posted by Towelie Thu Jun 11, 2009 10:17 pm EDT

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    i'm suprised Laettner didn't buy it.
  7. ATDavis
    7. Posted by ATDavis Fri Jun 12, 2009 1:16 pm EDT

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    Do you really think Laettner could care about buying the floor piece...he hit the damn shot thats all the memory he needs...and it had to be a failure in marketing because Duke Unv holds auctions on campus all the time for all kinds of sports gear and it sells because the targeted group are Duke fans. Besides if Duke or Laettner bought the piece then all the Duke haters..Chase included...would be making a big deal that they had to go out and buy it themselves or they were hanging on to the past because they havent won a NCAA championship in several years....right Chase...
  8. Greg T
    8. Posted by Greg T Sat Jun 13, 2009 2:24 am EDT

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    duke sucks!!!!!!!!!!!!!!!!!!!!!
  9. Alex H
    9. Posted by Alex H Sun Jun 14, 2009 8:52 pm EDT

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    Maryland knows how it should be done. Go terps!
  10. Lec
    10. Posted by Lec Tue Jun 16, 2009 10:04 am EDT

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    I would buy it and burn it.
    U.K. FAN

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The Dagger is a college basketball blog edited by Jeff Eisenberg. Email him, and follow him on Twitter.

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